Saturday, November 13, 2004

No: I'd never heard of the McGurk effect either

Apparently when we are listening to a person, we lip-read far more than we give credit. In fact, we actually modify the perception of what we hear to suit the visual evidence when the two contradict each other.. It's called the McGurk effect.

Don't believe me? Just plain curious? Try this little experiment.

Not interested? Move along, there's nothing to see here.